RAW vs JPEG: Why Convert Your Raw Files for the Web

RAW is often called a 'digital negative.' It's not really an image, but a raw recording of data from the camera sensor. **Color Dynamic**: A RAW stores billions of colors (14 or 16 bits), whereas a JPEG only handles 16 million (8 bits). It's great for retouching a dark photo, but useless for final display. **The Weight Problem**: A RAW file weighs between 30 and 100 MB. For a web gallery, this is unthinkable. **Smart Conversion**: Using PulsConv to transform your RAWs into JPEG or WebP allows you to choose the color profile (sRGB) essential so your photos don't look 'dull' on your visitors' screens. We handle .ARW (Sony), .CR2 (Canon), and .NEF (Nikon) formats for a smooth transition to sharing.